Yahoo's acquisition of IndexTools in May of this year has led to this week's announcement of their new analytics product, currently being rolled out in beta on a limited basis.
When you consider that around 25% of Internet users, over 200 million people, play online games, it's no surprise that Google has decided to move AdSense into the in-game advertising market.
For an increasing number of people, online video viewing isn't a fad, it's a habit and marketers should be looking to online video advertising to reach engaged and influential audiences, according to recent Forrester Research findings for Veoh Networks.
The Friends Reunited UK group* received a total of 6.6 million users over the course of the month, with 5.5 million visiting the recently re-launched Friends Reunited site according to new Nielsen figures.
With over 19 ...
Federated Media is making premium content on its self-serve platform, usually reserved for large clients, available to businesses of all sizes as the market reaches maturation.
Google Trends, which shows you the hot search queries on Google at any given time, is more than two years old now (this year they added website/domain tracking as well). PR professionals and brand managers ...
With the speed of the Web, how can brands protect their identity, so to speak? Here are three marketing ways to protect your brand before - and after - an attack.
First, build trust. Consumers need ...
Facebook status has been growing by leaps and bounds in 2008. In June, Facebook became the largest social network by reach at 132 million uniques, a 35% jump from the end of 2007, according to ...
Advertisers can now place AdSense ads within the content of online, flash-based, games, announced Google earlier this week, finally catching up to Microsoft and Yahoo.
Users of AdSense for Games, currently in beta, will be able ...
Facebook has been viciously attacking spam but the battle is proving to be a hard one. The most recent strategy by spammers is logging into other individuals accounts and sending instant messages to everybody on ...
Follow these Internet marketing strategies to help you with your online marketing campaigns...
Articles - although pay per click (PPC) and for pay directories (like Yellow Pages) help bring in traffic, ...